Lantern | Product quiz builder for Shopify

Features

Everything a guided-selling quiz needs, nothing you have to code

Lantern turns a hesitant browser into a confident buyer with question types, logic and integrations that fit how your store already works.

Build quizzes by chatting with Claude or ChatGPT

Connect Lantern to your AI of choice through the Lantern MCP and create, edit and review quizzes in plain language.

On-brand styling without code

Match your store's exact fonts, colors and look with visual controls. Custom CSS and JS are there when you want them.

Conversations that adapt to each shopper

Skip and show logic tailors the question path to every answer, so each quiz feels like a personal consultation.

Better leads from every session

Capture emails, phone numbers and zero-party data, then sync them to your email, SMS and marketing tools.

A/B test what actually converts

Split test quizzes, placements and question types and see which one drives purchases. No more guessing.

Show your quiz anywhere it converts

Embed it on any page or launch it from popups, links and buttons, wherever shoppers are ready to engage.

35+ integrations put the data to work

Send answers, results and customer data straight into your review, subscription, analytics, loyalty and automation apps.

Success stories

Real stores, real sales

How merchants use Lantern quizzes to turn traffic into orders and a list of people who told them what they want.

$152K in 3 months

How Beddy’s Leveraged Lantern Quizzes to Boost Engagement and Sales

Beddy’s is an innovative and convenient bedding solution designed to simplify bed-making. Initially created for bunk beds and children's bedrooms, the brand expanded its market focus following a...

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$1M in 6 months

How WindowCleaner.com Used Granular Quizzes to Generate Over $1 Million in Just 6 Months

E-commerce brands are constantly searching for ways to guide shoppers to the right products while increasing conversions. WindowCleaner.com, a leader in professional window cleaning supplies,...

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€700K+ across 3 languages

Lantern veteran Reboots adds €700k in revenue with multilingual Product‑Finder quizzes

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Seven figures in 6 months

Lantern veteran Venen Engel generated seven-figure revenue in just 6 months

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€1.19M in quiz revenue

Meet Cloudpillo — the brand with sky‑high results and cloud‑like mattresses

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All case studies

Inside the app

From a blank store to a quiz that sells, in one sitting

Every brand is different, so every Lantern quiz is too. Here's what you get to work with.

Lantern MCP lets you chat with the AI to create your quiz

The numbers

Lantern stores made $6.5M from quizzes in a month*

We looked at the top 10% of stores on Lantern: which result types they use, how many products they show, and what happens when the email step is optional. The average store in that group made $61K from its quiz.

*Based on quiz orders from September 2026.

Read the full report Book a demo

As seen in

Reviews

Don't just take our word for it

Rated 4.9 out of 5 across 131 reviews on the Shopify App Store. The support team gets named a lot.

“The Lantern app, within itself, is awesome. Very easy to use. There is a good FAQ section, and they also have a YouTube channel that demonstrates how to use the app. But, hands down, Lantern has the best customer service EVER!”

Purest Energy, United States · September 1, 2025

“We've received world-class, concierge-style service from Jandy. Not only has she resolved all our issues, but she also dives into our quizzes and makes the necessary updates quickly and flawlessly. The app is intuitive, user-friendly, and a pleasure to work with.”

Mulberry Park Silks, United States · March 27, 2025

“10/10 customer service! I was initially going to go with a more well-known and larger quiz provider but hopped on a call with Ana who took the time to explain the features for my use case. Jandy consistently goes above and beyond.”

benni, Malaysia · July 31, 2025

“We had first tried another product finder app and failed there at configuring the results. With this app, we had the entire quiz designed within a few hours. The customer support from Ana and Stefania was the best we've ever had in seven years of using Shopify apps.”

Five Skincare, Switzerland · September 11, 2025

“There are very few apps I have found that offer such a good combination of utility, fair pricing, and great customer service. If your customers have any confusion about what to buy, you need to check out this tool.”

RamRods Archery, United States · June 20, 2025

“I am not extremely tech savvy, and Stefania helped me out with everything. She made sure I was able to integrate the quiz even though my theme is not a 2.0 version. Not to mention the quiz itself has customers raving!”

Shop Hair Haven, United States · August 25, 2023

Read all 131 reviews on the App Store

Lantern on the Ecommerce Coffee Break podcast

Ecommerce Coffee Break, episode 243

Personalize online shopping with the human touch

Our conversation with Claus Lauter on bringing the shop-floor consultation online.

How to infuse the human touch into online shopping
Why conversational shopping matters now
A way to create dynamic, personalized customer interactions

Listen on Ecommerce Coffee Break

Partners

Let's grow together

If you run a Shopify app, theme or service business and our audiences overlap, we'd love to talk about cross-promotion, co-marketing and integrations that make sense for both sides.